Focus — The ASML Way
Inside the power struggle over the most complex machine on earth
For decades the most valuable company in Europe operated in the shadows. The chips manufactured by its machines, power our smartphones and AI assistants, make our coffee and drive our cars and even guide cruise missiles. In fact, roughly 90% of all chips worldwide are made by ASML. In recent years however, the Dutch manufacturing company has found itself in the spotlight, at the centre of a geopolitical storm between the United States, China and Europe.
In Focus – The ASML Way, journalist Marc Hijink brings us a unique insider portrait of this global giant. Hijink not only details the company’s meteoric rise from a quiet town in the Netherlands to a powerful, global monopoly position, he also makes accessible the unbelievably complex technology that has been the key to ASML’s success. Its lithography machines, which spit out millions of chips around the clock, work to an accuracy of within a few atoms.
China is trying to steal the ASML technology while investing billions in its own chip-manufacturing programme to rival that of Taiwan. The US, in turn, seem to have the Dutch government on their side as they try and resuscitate their own chip manufacturing industry amid trade and cyber-warfare with China. Behind all the mind-blowing tech, Hijink discovers, ASML is a company fighting its own demons, scrambling to keep up with its success and an increasing number of security threats. This is the intimate story of the people and culture behind a business now caught in a geopolitical struggle for global might.
A story of industrial innovation and the global struggle for economic and military supremacy
How a Dutch company conquered the chip world
Hijink was allowed behind the scenes for three years with ASML’s leadership
A technical and complex subject made thrilling in forty brief chapters
An inspiring story for entrepreneurs around the world
Year of publication
2023
Page count
320
Publisher
Balans
Rights
Henk van Renssen
h.vanrenssen@uitgeverijbalans.nl
Sample translation available
“Hijink flies through the remarkable history of chip machine-manufacturer ASML in three hundred pages. With humour and a pacy style, he makes complex subject matter digestible.”
“ASML is the most important company you may have never heard of. Marc Hijink provides the inside story of its rise to global dominance as the monopoly producer of the machines that make the chips that make artificial intelligence possible.”
Uprising — The Populist Revolt and Battle for the Soul of the West
In recent years the far-right’s growing mainstream acceptance has come to feel unstoppable. On a platform of identity, family, nationalism and anti-immigration, populist parties have seen electoral wins throughout the West. Underlying their valorisation of what is ‘natural’ and ‘realistic’, however, is a broader counterrevolutionary movement against the left-liberal globalist elite and what is perceived as the undermining of Western identity.
When Humans Stray — Seven Animals Bite Back
For 400 years, European seafarers attempted to sail over the top of the globe for a shorter trading route. The famous polar explorer William Barentsz, who lent his name to the Barents Sea, died a hero, after becoming stranded in Novaya Zemlya in northern Russia. Today, however, he would have been able to complete his route in the summer.
Listening Practice
Initially, the emancipating power of internet technology was warmly embraced: the marginalised could finally influence political debate, new voices could shake up the dominant world order. But constant scrolling has led to a ‘dizzying swirl of current events’, overstimulation leads to mental shut down. Can we learn to listen again?
Old Growth — The Fight for Europe’s Wilderness
Central and Eastern Europe are home to the continent’s oldest forests and much of its last true wilderness. There, wild bison, wolves, deer and even bears still roam and families have foraged for mushrooms for generations. But these UNESCO-heritage forests are under increasing threat from logging, fed by our insatiable demand for cheap furniture.